Jay's Phoenix Area Real Estate (and more...)

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Point 2 Launches the "NLS"

Point 2 Technologies (providers of Point 2 Agent web sites) announced today the launch of the Point 2 NLS (National Listing Service).

It's no secret I'm a big Point 2 Agent fan. This company is often on the bleeding edge of technology. Their web sites, blogging platform, prospecting/CRM tools and "Handshake Listings" are second to none, in my humble opinion.

The "NLS" is a service that allows real estate agents to display their properties across the Point 2 network (now over 104,000 strong). Yep, here you have it folks, another tool in the Internet advertising arsenal. Now you don't need a Point 2 web site to utilize Point2's most excellent listing display venues.

For the full story,including links to press and news service releases, please click here.

69 commentsJay & Francy Thompson • January 04 2007 03:37PM

Comments

<<stepping up to the podium>> Me too! point2agent fan! My site is only 6  months old and I'm watching the hits grow.  The graphs are starting to look like a steep hill--upwards!  I'll let ya'll know when I get my first listing!
Posted by Lisa Dunn www.TwinCitySeller.com (Edina Realty) over 2 years ago

That's outstanding Lisa! It truly is a wonderful product. Just keep working on your site. Ours is a lead generating machine.

This new "NLS" could be huge. If nothing else, non-P2 members should look into it. It's a great venue for advertising your listings. And you can't beat the price

Posted by Jay & Francy Thompson (Thompson's Realty) over 2 years ago

It really is a good operation, I agree Jay. This will be interesting to watch! I got my 'free' site with them and it was before AR; so it was my first glimpse at how my SEO rating could increase. I'm impressed.

Posted by Carole Cohen RealtorĀ®, ePRO (Howard Hanna Cleveland City Office) over 2 years ago
P2A is great. I am a standard member at the moment but I plann on upgrading. Even as a standard member there are perks. You can create, customize pages and etc... I am excited about nls. What a wonderful site.
Posted by Michelle j. (In limbo right now) over 2 years ago
I have a point 2 site: www.KevinOrak.com as well as a recently launched blog site www.BestOfFlaglerRealEstate.com . (Please understand this is still a work in progress) It seems that the blog proponents believe that the traditional "static" site will be a thing of the past instead replaced with an ever changing blog site. I am still not sure what I believe but with the launch of the new point 2 nls it would seem that my other point 2 site would not really be needed. Thoughts?
Posted by Kevin over 2 years ago
Looks like the second blog on nls except yours was the first...
Posted by Teri Isner GRI, CRS, CIPS (Keller Williams Celebration) over 2 years ago

That would make this the first blog on NLS then, wouldn't it Terri? :)

With Passion!

Posted by Jay & Francy Thompson (Thompson's Realty) over 2 years ago
I am not trying to be dense - do not understand last 2 comments? New to Blogging and to active rain. Thanks for understanding......
Posted by Kevin over 2 years ago

I like Point2 also, even though I'm still working on my site... I have seen my traffic improve immensely in recent weeks.

 

Posted by Kansas City North Real Estate :: Fran White 816-682-3897 (North Kansas City Real Estate, Reece and Nichols Residential) over 2 years ago

Thank you !  I will be looking into changing my website in the next couple of months and will definitely include Point2 in my research.

Ines

Posted by Rick & Ines - Miami Beach Real Estate (Majestic Properties) over 2 years ago

Hey Everyone!

Point 2 Agents...If you're looking for a business planning, CRM and sales forecasting software you should check out Symplifi by Topaz Software (http://www.topazsoftware.com/).  Symplifi is a business planning, goal setting/tracking and CRM software all in one.  You enter the amount of income you want to earn in 2007 and Symplifi tells you how many leads, clients and closings you need to achieve it. Every time you log in you can see how close you are to your goals, what your conversion rates are and your sales forecast...very motivating!    Even more exciting is that Topaz has partnered with Point 2 to offer all of their agents incredible discounts on this innovative software. 

Happy 2007!!

Gigi  

Posted by Gigi Bridges (LeadingEdge Personnel) over 2 years ago

Thanks Jay for the info. I have been sent an email from P2 about this launch and I'm still a bit confused. How do you see this working? Any concerns about the mls in your local and others? What is the goal of P2 in doing this? what do they gain?

Posted by Stan Mackey (Coldwell Banker Bain) over 2 years ago
Thanks for the post, I too got a point 2 site and I got the email. I think is a good marketing point I can tell sellers about.
Posted by Daniel Lowery e-PRO, Broker - Owner (1st Choice Real Estate) over 2 years ago
Another plug for Point2.  I'm from Saskatoon where the company originated and still operates today.  I all but ignored them for the first few years.  Once they became a giant in the industry I decided to check out their free trial.  I've hardly left Point2 office since.  The product is loaded with features that will take you weeks to discover, or you can just go basic.  Either way, the product is tough to beat.  It's very easy to create a pretty nice site.  Their blogging platform is also excellent.
Posted by Norm Fisher (Royal LePage Saskatoon Real Estate) over 2 years ago
I can tell Point2 is a favorite of many here at AR; and if not with a couple blogs the rest will be checking into it.
Posted by Jennifer Fivelsdal, Fishkill NY (Keller Williams Realty Team - Real Estate Agent) over 2 years ago
your "full story" link produces a 404 error
Posted by HarperMees & Associates (Keller Williams) over 2 years ago

Thanks Harper Team. My "other blog" seemed to be having some problems earlier. That may be why you got the 404. I just tried it and it seems to be working fine now.

 

If anyone is interested in getting a free Point 2 web site, there is more info here.

 

Posted by Jay & Francy Thompson (Thompson's Realty) over 2 years ago

I have a Point2 web site and have used the Handshaking facility to enable my visitors to see listings from other Point2 agents who participate in handshaking or sharing. I wonder if the new Point2NLS will only post listings from members who have handshake agreements or will all Point2 listings be available.

If MLS's want to play in this game they will have to stop the attitude of "it's my ball....if you want to play I make up the rules". The comsumer, and we are also consumers, wants value for money.  

Posted by Mike Cleaver (Wallin Residential Properties) over 2 years ago
Jay - Thanks for the post and please look forward to having your brain picked about Point 2 Agent when I see you later this morning!
Posted by Tony Marriott, Associate Broker, CRP, CLHMS, CRB, CRS ~~ Phoenix Arizona (Keller Williams Realty Professional Partners) over 2 years ago

Jay & Francy,

Thanks for the post. By now you know that there are two posts on this subject. I read the first an signed up. I'll take advantage of every any any good opportunity.

Posted by William Collins, Broker Associate (ERA Queen City Realty) over 2 years ago
I hope it's OK, I just reposted 2 remarks I made about the NLS elsewhere rather than re-writing, by editing and adding this group....first time I tried this. They ended up in separate posts to the group rather than here. I plead being a green pea in my defense...
Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) over 2 years ago
Beth I have been here a few months now and it still gets confusing sometimes lol. 
Posted by Carole Cohen RealtorĀ®, ePRO (Howard Hanna Cleveland City Office) over 2 years ago
Beth - no problem, you did it perfectly fine!
Posted by Jay & Francy Thompson (Thompson's Realty) over 2 years ago

Hi All;

Does the POINT2 free site have availble the new NLS feature???

Im trying out Point2 with their free site right now. Since my MLS wants $$$$$$$$$$$$$$$$$$$ to put an IDX feed on my site, this would give me the oppourtunity to have atleast a few listings.

Thanks

Dave  

Posted by Dave Sulvetta-Camden County Nj Realtor (Century 21 Hearst Realty Inc.) over 2 years ago
Yes Dave, it does.
Posted by Jay & Francy Thompson (Thompson's Realty) over 2 years ago
We sing the praises of Point2 also.  We like all the positive things they are doing now.
Posted by Ruth Jacobs - North Palm Beach Real Estate Specialist (Quantum One Realty) over 2 years ago
Thanks for all your contributions here and on the Point2 message boards over the years
Posted by Palm Beach County Real Estate - David Abernathy (Ocean 30 Group at Waterfront Properties & Club Communities) over 2 years ago
Point 2 is great. I"ve had mine for about one month or so and already have had some success with it. It keeps one orginized.
Posted by LLoyd Nichols~SW Florida Homes (Right Choice Realty LLC) over 2 years ago

HELP for a new Point 2 member. I am trying to set up my email on the free Point 2.  I want to give it a test run before deciding to upgrade. I am very confused about the default domain.  Do  you have to purchase that in order to set up an email associated with your Point 2 website? I have spend way longer than you would believe trying to figure this out.  I do not want to use my domain name from my other website. Any help would be appreciated. 

Diana

www.rhinebeck-ny-realtor.com

http://diana.corcoranpoint2agent.com

Posted by Diana Corcoran - Rhinebeck Real Estate (Realty Executives Williams-Sykes Realty) over 2 years ago

Can the NLS be used by us who only have the FREE p2agent sites?  I get emails for the nls, but cannot log in to see whatever the graph shows. 

Remember, I am computer illiterate!  I'm really slow with the whole internet thing.

 

 

Posted by Dawn Coulter, One America (Century 21 Covered Bridges Realty, Inc.) over 2 years ago

Hi Dawn,

It's my understanding that any licensed real estate professional can post their listings to the NLS.

Here is a link to their site where you can read about it:

http://point2nls.com/

Enjoy!

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) over 2 years ago
We are very happy with point to as well. 
Posted by Tim Wade (RE/MAX Realty Champions) over 2 years ago
That would be P2!
Posted by Tim Wade (RE/MAX Realty Champions) over 2 years ago

The NLS is a powerful system ! It was just launched and already I have received contact from two new prospects who found me through it.

Make sure you load all of your listings onto your Point2 site as soon as possible after listing them. I can see this is going to be a great marketing tool for us.

Jo 

Posted by Jo-Anne Smith- Oakville, Burlington and Mississauga Region Real Estate, Ont (Sutton Group - Quantum Realty Inc., Brokerage) over 2 years ago

Diana,

The email is only a forwarder on the free site .

If you want the email feature with a new address and forwarder that is the paid membership.

I used the free site for about 4 months as an extra web site just to see how it would do. Once I upgraded I relized that I nolonger needed top producer. My email is now integraded right into my website. anyway I canceled my other site at imagepro and my T/P and saved money. now the leads roll in.

New Group : point 2 NLS

Posted by Matthew Dowd (Remax Property Exchange) over 2 years ago
I use point 2. I'm just playing around with the free site,and will update soon. Nice to see some competition for the MLS!
Posted by Paul Viau , Guaranty GMAC ,Halifax, N.S. (Guaranty GMAC Halifax) over 2 years ago
Matthew: Thank you for the info.  I ended buying a domain name and 3 neighborhoods and am giving it a good test run. 
Posted by Diana Corcoran - Rhinebeck Real Estate (Realty Executives Williams-Sykes Realty) over 2 years ago

I have been a Pt2 subscriber for quite some time and have never gotten any leads from it all.

what am I doing wrong?

Posted by Faye about 1 year ago

Faye - difficult to say without seeing your site. Leave the URL (or email it to me) and I'll be glad to take a look.


Jay

Posted by Jay & Francy Thompson (Thompson's Realty) about 1 year ago
I have been with Point 2 for over a year and a half.  I have had great succes with the SEO I have done as well as from posts to AR and Localism. They work together for me.
Posted by Scott Guay Associate Broker Ocean City and Ocean Pines Maryland (Coldwell Banker Residential Brokerage) about 1 year ago

Does Point2Agent.com offer yourdomain.com/MLS#? www.imoria.com does! How many pages does your website have indexed on google with point2?

Posted by real estate web design (imoria.com) about 1 year ago

I have just started on the Point2agent site and trying to learn how it all works.  It's nice to hear so many positive comments.

Posted by Janna Rankin Scharf - Realtor Coeur d'Alene and North Idaho Homes (Keller Williams Realty Coeur d'Alene) about 1 year ago

Point 2 works for me. Still a good company, still a good product.

You do need to work your site though, with ANY provider. It's all about unique, relevant content.

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) about 1 year ago

I'm involved with Point2 as well.  I love their site and use their platform for my website.  I would, however, like to see a better blog platform; I like the AR platform much better.

Posted by Jon Wnoroski, Summit County Realtor (Geneva Chervenic Realty, Inc.) about 1 year ago

Agreed. Have you tried the Outside Blog feature with AR? Wonder what would be the ramifications of taking my existing blog domain name (from my P2 blog), switching it to an AR outside blog, and framing that into my P2 website?

I guess what I'd lose is the automated listing & events posting function.

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) about 1 year ago

It looks really interesting....I wonder if the new agents in my office that don't have listings would get any benefit from it though?

Posted by Sonja Adams (Samson Realty, LLC) about 1 year ago

With certain keywords I am one the number one Google spots and on other search engines using this system. I just wish the client management was a better system.

Posted by Laura Jefferson (Acquire Real Estate) about 1 year ago

I'm with you there, Laura. Have you commented about this on the P2A Message Boards? It's the best way to be heard by the powers that be. If they get enough comments on the topic of the client management system perhaps they'll move it a little higher on the development list...see you there!

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) about 1 year ago

I'm enjoying my point to agent web site.. It is getting more attention than my old top producer website ever had.

Posted by Roland Woodworth "Clarksville-Fort Campbell Area Realtor" (Exit Realty Clarksville) about 1 year ago

I was not aware of this.. Thanks for the post

Posted by David Vaughn (FC TUCKER/LAFAYETTE - www.david-vaughn.com) 10 months ago

Sounds like this post is over a year old! I just started with P2A and af free website a couple of months ago and the benefits far outweigh any negatives with P2A websites.

Posted by Stephen D White, E-Pro, ABR Cape Cod RealtorĀ® (Ocean Blue Realty llc) 10 months ago

"Sounds like this post is over a year old!"

Actually, I wrote this post TWO years ago. To the day!

Posted by Jay Thompson 10 months ago

Love my P2A websites.  I have one for the office and a personal one.  Started with the free sites and am getting ready to upgrade to premium sites.  I'm not a "techie" and even I could set them up with basic info.  Will get a little more creative with the premium sites. 

 

Posted by Camille J. Robinson, GRI - Philadelphia Supreme Properties 10 months ago

Well... all good things got to come to an end... and so with P2 : (

Posted by Lonn Dugan (BIG Marketing Solutions) 9 months ago

"Well... all good things got to come to an end... and so with P2 : ("

Huh. Last I checked my Point2 site was running and performing quite well. Care to qualify what you mean by Point2 coming to an end Lonn?

Posted by Jay & Francy Thompson (Thompson's Realty) 9 months ago

I'm sure he's referring to the demise of the "FREE" standard site, which some time in March becomes $9.95/month w/out the 6 mo free period.

Still, we had to know that would come eventually, especially given the current economy.

It remains a good product and a good source of leads for me.

Hopefully this means they can put their time, energy and funds into further developing a few of the features that could use a little more attention to qualify as "bleeding edge", such as the contact mgmt system, drips, and e-mail. I'd like to see some new music on the virtual tours as well.

BTW Tour Factory presented at our office this week. I think P2's syndication is pretty solid, but TF is sending their tours to U-Tube as well. It would be neat to see that added.

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) 9 months ago

Beth - I assume that's what Lonn was referring to, but I hate to assume anything....

Personally, I'm glad P2 is losing the free sites (though you can still try for free for 3 months). There are so many abandoned free sites out there, and let's be honest. If an agent can't afford to spend $9.95/month for a web site, they are in the wrong business.... Despite that, I'm sure the whining will be extensive.

Posted by Jay & Francy Thompson (Thompson's Realty) 9 months ago

LOL!!! No doubt there (I think I can hear it from here), and I'm in agreement with you on the free thing.

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) 9 months ago

I too love point 2.

Posted by Brent Conley, Associate Broker, ABR, CNE, GRI (Solutions Real Estate) 9 months ago

Praise resounds across this blog.

Posted by Woodland Park Colorado Real Estate Sabrina Kelley, Teller, Park, & El Paso (The Herman Group www.greencoloradorealtor.com) 8 months ago

Jay, Beth:

Yes, what I referred to when saying all "good things got to come to an end"  was the Free Sites at P2A.

I don't care if they ended it.  Yes they gave warning. 

My issue is that they were rude in the language they put up on the pages of those agents who chose not to upgrade. It was a slap in the face to those agents, IMHO.

I was not whining. I was sharing an intentionally critical viewpoint that Point 2 had been rude to those Realtors who chose not to upgrade their free site to a paid site.

I had already heeded the warning and moved my site - so this issue of their rudeness did not affect me. 

However, I felt (and still feel) it was a sad day for Sauk Klein and company when they would be so rude to the very agents who might yet want to buy something. 

KIND OF LIKE KICKING THEM WHEN THEY WERE DOWN....      

I guess that's ok with you if they want to promise FREE SITES to (y)our colleagues, and then pull the rug out from under them.   

Did they have to say any more than this?

THANK YOU FOR YOUR FREE TRIAL - WHICH HAS NOW ENDED.

SITE OWNERS MAY <LOGIN HERE> TO RE-ACTIVATE THE ACCOUNT IF THEY WANT TO CONTINUE TO ENJOY OUR SERVICES AND FEATURES. 

Posted by Lonn Dugan (BIG Marketing Solutions) 8 months ago

Wow, Lonn, I can't speak for Jay, but you evidently took from my comments something that wasn't even there, so I'd appreciate it if you wouldn't put words in my mouth.

The only reason your name even entered into it was your comment about things coming to an end, and my evidently accurate assumption that you were referring to the free sites. This simply wasn't about you.

As it happens, I agree that they could have handled things a little differently, and seem to remember being told that the standard site was free 'forever'. However, forever is a pretty long time, and I was brought up understanding the wisdom of TANSTAAFL: There Ain't No Such Thing As A Free Lunch.

Everything has to be paid for at some point in time by somebody.

People tend to value and take better care of the things they pay for.

No one is really served by having a bunch of abandoned sites littering up the web. I did have a free standard site that I was using to experiment in niche marketing, but what I learned from it is that I don't have time to maintain 2 sites.

The web is an important business tool for Realtors®, and they do offer different price points for different pocket books. Serious practitioners have a choice about what to invest in based on their needs.

I am a paying customer who would prefer they concentrated their talents, energies and resources on maintaining and improving the product rather than carrying 'free' sites. I think that a 90 day free trial is reasonable and sufficient. It sure beats the 30 day trial offered by most vendors.

Many companies offer free or subsidized product while they are building their business and their value proposition. It seems that phase is over for Point2 and they have proven to me, at least, that their product is worth paying for. They can continue to prove it by keeping the product relevant, not so much by giving it away.

Simply my opinion.

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) 8 months ago

Wow Beth : )

I promise... No comments were taken and no words were put in your mouth : )

I simply addressed you and Jay in a single comment because you had both commented my earlier post by seeming to be in favor of this development. As I said, I don't care if they change their business model.  That's not the point. You both seem to feel that P2 has done what any business needs to do in an evolving market.  Jay suggested "whining will be extensive". To you both, I posed a comment and a question:

I felt (and still feel) it was a sad day for Sauk Klein and company when they would be so rude to the very agents who might yet want to buy something.

KIND OF LIKE KICKING THEM WHEN THEY WERE DOWN....      

I guess that's ok with you if they want to promise FREE SITES to (y)our colleagues, and then pull the rug out from under them.   

BUT - Did they have to say any more than this?

THANK YOU FOR YOUR FREE TRIAL - WHICH HAS NOW ENDED.

SITE OWNERS MAY <LOGIN HERE> TO RE-ACTIVATE THE ACCOUNT IF THEY WANT TO CONTINUE TO ENJOY OUR SERVICES AND FEATURES. 

Posted by Lonn Dugan (BIG Marketing Solutions) 8 months ago

This is all very encouraging as I am considering getting Point2 and I am wondering why I haven't already done so. No time like the right time.

Posted by Teral McDowell-Realtor GRI Dallas-Ft Worth (Century 21 Posey Properties) 8 months ago

Jay,

 

Are you still using point2agent since it has gotten rid of the free website?  If so, are you noticing that it is better or worse than before in terms of traffic you are getting.

Posted by Richardson TX Realtor Nick Good www.NickGood.com (Keller Williams Realty) 7 months ago

My Point2 site is www.NorthShoreBuyer.com in Massachusetts. I think that Point2 is still emerging in our area. I would like to see more agents using Point2 here in MA. I had previously used a local website service when I was with RE/MAX - IMAX. It had an excellent MLS VOW component but was not as 'sexy; as Point2. Point2's Virtual Tours are particularly fabulous. They do a really good job making photos 'pop'

Posted by Kristal Pooler - North Shore & Cape Ann (Kristal Pooler & Associates. Coast & Country Properties Inc.) 7 months ago

I have been looking for a new website and wondered if P2A is still a viable deal or not. If it is which do you recommend of th emodels they have ot choose from.

Posted by Charles Stallions Real Estate 800-309-3414 Pensacola, Fl. 2 months ago

Hi Charles,

I have a P2A Professional level site (since May of '05). I like the flexibility of the product, the ease of making changes, and the way it performs (easy to optimize, performs well in appearing on searches-though as with any site, you have to put some work into it, both with content and understanding keywords, tags, etc).

Most of my business comes from my website, either directly or indirectly from the syndication and from having a strong presence on the web.

They also provide a good help database and live training opportunities.

Jump in, it's a good product. Let us know how it goes.

Posted by Beth Larsen, Sedona Arizona (RE/MAX Sedona) 2 months ago

Just started with them, good to get this input.

Posted by David O'Doherty Clayton, NC Real Estate Agent (Coldwell Banker HPW) 19 days ago

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